Businesses Planting Trees: How to Show You Care About More Than Profit

What if you could help your community and the planet while growing customer and employee loyalty?

Businesses planting trees reap many rewards:
  • Protect and beautify your community by planting trees locally to mitigate the climate crisis.
  • Show your customers you care about more than just profits.
  • Empower your employees by creating a culture of caring and service.
  • Boost your brand recognition and standing in the community by sharing your commitment to make a difference.

You can, too! We’ll make it easy for you. We have many projects underway right here in Whatcom County and a number of ways for you to get involved:

One for One

Here’s a simple, straightforward approach: plant one tree for every product or service sold, determined by you. This can be ongoing, for specific sales, or for days such as Arbor Day and Earth Day. 

At Kuma Sunglasses, they plant a tree for every wallet or pair of sunglasses sold. To date, they’ve planted over 128,000 trees.

businesses planting trees

Point-of-Sale Round-Up

As customers make purchases, ask if they’d like to round up to the next dollar and donate the difference to Whatcom Million Trees Project. This can be a continuing program, or for a specific time frame.

For the months of January and February 2022, Village Books & Paper Dreams has designated WMTP as the recipient of their Round It Up program. We are so thankful for their support!

businesses planting trees

Plant a Tree per Employee

Show your employees how much you value them, their community, and the environment by planting a tree (or trees) in their name. They’ll feel empowered by working for a company that’s making a difference.

We’ll facilitate your sponsorship of a local school or organization at one of our tree planting events. You’ll foster positive community involvement and help others make a difference too. What a great way for students and other community members to share a positive experience outdoors while helping our local environment!

Employee Team-Building Party

This hands-on option lets you and your employees come together outdoors to plant trees in your own community. We have a number of projects to choose from. With many companies working remotely, this is a great way for your employees to gather safely outdoors and bond as a team.

1% for Trees

Show your commitment to the environment by donating 1% of your net or gross profits to plant trees locally. This can ongoing, during sales, or for specified holidays.

Environmental consulting firm, AET, is committing 1% of their annual profits to planting trees through partnerships with organizations and communities across Canada. 

businesses planting trees

Donation Per Sale

Let your customers know you’ll donate a certain number of trees per sale, or at a certain sales threshold.

For every test drive at Seattle’s Carter Subaru, they plant a tree. And for every car sold, they plant four. Since partnering with Mountains to Sound Greenway Trust in 2008, they’ve planted over 225,000 trees locally.

Offset Carbon Footprint

A direct, tangible way to mitigate your company’s carbon impact on the environment. Calculate your carbon footprint, then partner with us to plant enough trees locally to offset that impact. 

Since 2016, The Brooklyn Brewery has partnered with the Arbor Day Foundation to offset 1,500 tons of carbon dioxide, with roughly 375 acres worth of CO²-converting trees planted in the Mississippi Alluvial Valley. 

Many companies are combining different elements of these sustainability practices into their own unique business models.

We’d love to help you design and implement your individual brand of environmental stewardship. Contact us today to get started!


Please help us achieve our mission. Donate to Whatcom Million Trees Project today to help us meet our ambitious five-year goal! Or join us as a volunteer. We’d love to have you on our team!

Own or manage a business and want to support your staff and customers by doing good locally? Please look over our many business partnership ideas!

Comments? Questions? Ideas? Please contact us or leave a comment below in this blog post.

Want to not miss a thing — and get access to cool tree-planting resources? Please subscribe to our occasional newsletter.


Lauren Fritzen

Lauren Fritzen is a contributing writer for Whatcom Million Trees Project. Lauren is a copywriter/copy editor and has professional experience in marketing, social media, research, and event planning. Having written for Cascadia Weekly, WhatcomTalk and other local publications, she bolsters our blog articles and contributes to our other writing needs.

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